Personal Trainer Website Design & Booking Systems
Personal trainer websites that turn interest into consultations, program sales, and repeat clients.
Built for:
What this page covers
Booking and intake
Make consultations and program sign-ups effortless.
Program and package sales
Sell coaching packages with clear value.
Transformation proof
Show results that build trust fast.
Lead funnels
Capture new clients consistently.
What This Means for Personal Trainers
Your website should present expertise fast, clarify outcomes, and make booking frictionless.
More consultations
Booking-first layouts and clear offers.
Higher program sales
Packages and pricing structured for clarity.
Stronger authority
Transformations and client wins highlighted.
Focus features for PT websites
Core features that help trainers sell, book, and retain clients.
Booking and intake
Make consultations and program sign-ups effortless.
- Calendar integrations
- Client intake forms
- Automated confirmations
Program and package sales
Sell coaching packages with clear value.
- Offer landing pages
- Upsell sequences
- Secure checkout
Transformation proof
Show results that build trust fast.
- Before/after galleries
- Testimonials
- Progress highlights
Lead funnels
Capture new clients consistently.
- Lead magnets
- Free consult funnels
- Follow-up automation
Universal Core Packages
These apply across all sectors and are customised per niche.
Essential Industry Website Package
Ideal for new or growing UK businesses.
- 7-page custom-designed website
- Industry-specific content writing
- On-page SEO foundation
- Technical optimisation
- Google Business Profile setup
- 3 branded social media profiles setup
- Contact & enquiry forms
- GDPR-compliant structure
- SSL & security setup
- 30 days post-launch support
Growth CMS Package
For businesses ready to scale visibility.
- Everything in Essential
- Dynamic CMS (WordPress or custom CMS)
- Blog functionality
- Advanced SEO architecture
- Schema markup
- Conversion-focused landing pages (3)
- Booking/payment integration (if applicable)
- Analytics + Search Console setup
- 60 days support
Authority Industry Package
For established firms competing aggressively in UK markets.
- Everything in Growth
- 15+ pages
- Local SEO setup (1 city)
- 5 SEO blog posts
- CRO optimisation
- Email marketing integration
- Reputation management setup
- Advanced security & backup
- 90 days support
Optional monthly care plans available from £149/month.
Explore our main hub: Website Development UK
Case study snapshot for an independent PT
A 60-day launch focused on bookings and program conversions.
Consult Requests
+22%
Program Sales
+18%
Return Visits
+15%
Related insights
Strategy and SEO guidance tailored to fitness brands.
Want a PT website that sells?
Let’s build a site that converts interest into booked sessions.
Book a Strategy Call